There are good and bad apples in almost every industry out there and the same holds true for the SEO industry. Hiring a professional SEO agency can be damaging for your business. On the other hand, a good SEO firm can take you higher. Here are some useful tips that will help you to recognize a bad SEO firm in Adelaide.

Look for SEO agencies that do not send unsolicited emails

A lot of bad SEO agencies send hundreds of cold emails to people without prior request or contact. These types of agencies do not carry out any research on the clients exactly required by businesses. Naturally, when you spend money on these SEO agencies, you lose hard-earned business capital that is earmarked for marketing purposes. You must stay away from these companies.

These companies guarantee some number of links every month

Any SEO agency that guarantees a specific number of links per month is possibly using automated link development strategies known as Black hat tactics. Functional links are actually valuable and these are tough to come across. You can find the most valuable and useful links from websites related to your industry. Links that are obtained through Black hat strategies can result in the penalization of your website by Google.

The companies have no transparency

Lack of transparency is one of the most direct warning signs of choosing a wrong SEO agency. Whenever an SEO company hates to show its achievements to you or does not like to talk to you about past clients, it means that there has been no positive outcome. Any professional SEO and pay per click marketing in Adelaide agency will display its results proudly. You should look for a company with a great track record of delivering highly satisfying results for clients.

Promising fantastic rankings in just a few weeks

You should strictly stay away from SEO agencies that promise you very high rankings for your website or social pages in as short time as only a few weeks. Search engines carry out ranking systematically at unspecified time intervals. That process cannot be boosted by any method. The ranking of your website depends on other website rankings. All websites in a specific industry are compared by Google search engine, before determining relevancy and popularity. The process can take a few months.